Full-Service Programmatic Partner
Human Intelligence + AI
Machine learning alone does not solve complex marketing challenges. Our team of experienced consultants work to develop a unique Independent Trading Desk (ITD) model to deliver solutions that meet your organization’s measurement of success.
How Can We Help?
Ad+genuity is a full-service programmatic partner. We provide a managed service solution that builds on the power of industry leading DSP platforms like Basis by Centro, Google DV360, Amazon, and more.
Our internal programmatic experts will design customized comprehensive omni-channel programmatic campaigns, manage ad trafficking, provide ongoing campaign optimizations, and campaign reports.
Looking to streamline your media planning and buying efforts to one point of contact, one insertion order, one invoice?
Find Your Users
On Every Platform
Our DSP relationships allow for us to access programmatic ad inventory and 1000+ negotiated private marketplace (PMP) deals across: social, native, display, CTV/OTT, linear TV, digital Out-Of-Home, digital audio, and video.
We’ve Got You Covered
Research
Ability to deliver customer research, or leading research platforms research
Data + Onboarding
Custom audiences or LiveRamp onboarding – we have you covered.
Audience Reach
Maximize audience research with the utilizing sophisticated models
Campaign Analytics
Built in campaign analytics merging data sources for comprehensive reporting
Ad+genuity Access
| Access to CPM pricing, tools and services that leverage our buying power | Boost your media performance with consolidation |
| Control, transparency, efficiency, and personal attention | Closed-loop performance measurement |
| Save time with our managed service omni-channel multi-DSP solution – AI powered, hyper-local made easy, and streamlines cross-device targeting and tracking | Power of One: one platform, one insertion order, one report, one invoice – No minimum spend requirements |
Programmatic Made Simple
DSP, SSP, PMP, CDP… Tired of all the acronyms and unnecessary confusion?
Watch to see how Ad+genuity can help solve your programmatic needs.
Our Work
Visit Salt Lake
Ad+genuity built a multi-channel media plan, digital radio, direct-to-publisher digital, deal distribution (CPC), programmatic display, programmatic pre-roll, and mobile that provided an affirming framework to the Ski City strategy.
Chattanooga
Local level marketing efforts, with a creative messaging focus on community support and local business pride using the “One Of Us” campaign. Deployed a highly targeted programmatic media campaign across native, display, and social.
Discover Puerto Rico
Deployed the “Safe Traveler Campaign” – found new ways to look at markets and people. We created a dynamic market prioritization model and a new “safe traveler” media targeting strategy that leveraged a nuanced mix of actual consumer behaviors and underlying belief systems.
News You Can Use
Trouble staying on top of all of the changes in the marketplace? We are aggregating the most up-to-date information regarding programmatic digital advertising – delivered to your inbox monthly.
Our Partners
